Livpure Launches New Exclusive Brand Outlet in Vadodara
Livpure Expands Retail Footprint in Vadodara in Partnership with UniOne, Launches New Exclusive Brand Outlet
- The new EBO has been launched in partnership with UniOne Group, reinforcing Livpure’s omnichannel retail strategy through immersive, experience-led brand stores
- Offering consumers hands-on access to Livpure’s wellness-led innovations across water, air, and kitchen categories, the Vadodara EBO marks Livpure’s entry into the Gujarat market
Vadodara, Gujarat, 19th December 2025: Livpure, one of India’s leading and most trusted customer-centric brands dedicated to consumer well-being, today announced the launch of its latest Exclusive Brand Outlet in Vadodara, opened in partnership with UniOne Group. The new outlet brings Livpure’s full suite of smart, convenient, and wellness-focused home solutions closer to consumers, while offering an immersive in-store experience designed to help families make informed, confident choices.
The Vadodara launch is part of Livpure’s broader retail expansion strategy in India, building on the successful rollout of exclusive brand outlets across key regional markets, this year. This phase of expansion is supported by UniOne Group, which is enabling the brand’s on-ground retail execution across the western and southern regions of India. Bringing deep expertise in retail operations, regional market understanding, and omnichannel distribution, UniOne ensures consistent brand experience, faster market reach, and seamless integration across online and offline consumer touchpoints.
As the brand scales its physical retail presence, it remains focused on creating experience-led touchpoints that enable deeper consumer engagement, trust-building, and informed purchase decisions across emerging growth markets.
Speaking on the occasion, Mr. Rakesh Kaul, Managing Director of Livpure, said, “Our Vadodara EBO represents our continued focus on bringing smart, wellness-led living closer to Indian households. Cities like Vadodara are emerging as important growth centres, driven by consumers who value reliability, transparency, and the ability to experience products before purchase. Through UniOne Group’s strength in executing scalable retail formats with operational depth and regional insight, we aim to democratize Livpure’s technology and innovation to everyday consumer. Through our Exclusive Brand Outlets, and in partnership with UniOne, we are creating spaces that enable meaningful discovery, informed decision-making, and long-term value for families.”
Commenting on the launch, Mr. Saurabh Jhaveri, Director, UniOne Group, said, “Vadodara has emerged as a strong and evolving market for experience-led retail, where consumers increasingly seek not just products, but informed guidance, dependable service, and trust at the point of purchase. With this new store, we are creating a seamless and immersive in-store experience that allows consumers to engage meaningfully with the brand, understand the role of wellness-focused solutions in their daily lives, and make confident, informed choices. This launch reflects our shared commitment with Livpure to support its vision of wellness-centric living and deliver thoughtfully curated solutions for the modern Indian household.”
Staying true to its philosophy of wellness powered by technology, the new Vadodara outlet showcases Livpure’s best-performing innovations across categories. This includes the brand’s Maintenance-Free Water Purifier range, Voice-Enabled Chimneys, and a wide portfolio of smart, energy-efficient appliances that reflect Livpure’s focus on sustainable, future-ready living. With AI- and IoT-enabled solutions available for hands-on exploration, it is a hub for customer engagement, product education, and feedback, and an experiential environment where innovation, interaction, and everyday wellness converge.
The partnership between Livpure and UniOne reinforces Livpure’s commitment to expanding trust-led retail experiences by tapping into UniOne Group’s extensive retail network. Alongside this collaboration, Livpure is shaping a broader, experience-first brand expansion of its own. With physical retail playing a vital role in guiding consumers, especially in emerging markets, Livpure has set an ambitious goal to establish 30 experience stores by March 2026, extending its wellness-centric, technology-driven ecosystem to homes nationwide.
About Livpure
Livpure is one of India’s most trusted and customer centric brands. For over 10 years, Livpure has been delivering health, comfort and innovation to more than 1 million satisfied customers across India. Livpure offers a wide range of wellness-focused products, including water purifiers, subscription-based water purifiers, home appliances, mattresses, sleep accessories, and smart home solutions.
