Giriraj Singh launched Handloom Weavers E-Pehchaan portal and Online module for Handloom Awards.
Union Minister of Textiles Shri Giriraj Singh inaugurated Handloom Conclave –Manthan at Dr. Ambedkar International Centre Janpath, New Delhi
Handloom Sector should target premium niche market through confluence of modernity with tradition, innovative designs and focussed market strategies: Shri Giriraj Singh, Union Minister of Textiles.
New Delhi, Union Minister for Textiles Shri Giriraj Singh emphasized that there is a strong need to create massive awareness regarding sustainable & eco-friendly nature of handloom product, benefits of natural dyeing, organic fibers and uniqueness of designs of Handloom products to target emerging E-commerce market, which is expected to become 325 Billion dollar market by year 2030.
Union Minister of Textiles also urged organised/corporate sector working Textile industry to develop a model to provide sustainable livelihood ensuring social security and fair remuneration for Handloom weavers. An Award will be started by Textile Ministry for corporates/producer companies/Start-ups, which will create such a model for Handloom industry and provide sustainable employment to handloom weavers for minimum 300 days/year.
Union Minister of State for External Affairs & Textiles Shri Pabitra Margherita addressed the event and emphasized that Handloom products are living testament of cultural heritage of our country. He also highlighted the importance of rejuvenating Handloom industry as a vibrant sector, which provides fair earnings to attract the younger generation.
Secretary/Textiles while addressing the event highlighted that the ‘Conclave-Manthan’ is a ‘Chintan Shivir’, which is an effort of Ministry to establish “Samvaad’ with stakeholders to address concerns regarding availability of marketing avenues and attrition of youth from Handloom weaving. She also emphasized upon creating a synergy between modern education and traditional knowledge.