TANISHQ CELEBRATES 3,00,342 AMDAVADI FAMILIES: A LEGACY OF TRUST AND CRAFTSMANSHIP
~Honouring Legacy of Trust and Cherished Moments in Ahmedabad~
Ahmedabad, 13th July, 2024: Tanishq, India’s largest jewellery retail brand from the house of Tata, celebrated a remarkable milestone in Ahmedabad, marking 3,00,342 families who have become an integral part of its legacy. Stepping foot in Ahmedabad decades ago, Tanishq has been embraced with open arms and hearts establishing an enduring commitment through life’s celebrations together, big and small. From the start, Tanishq has focused on creating experiences that become cherished memories.
As a gesture of gratitude for the love and support from Amdavadi customers, Tanishq hosted a special evening in their honour. This celebration was a tribute to the valued customers and the legacy built together. The evening was dedicated to celebrating cherished customers, who led the fashion show, adorning the best of Tanishq’s jewellery pieces. It was a night of glamour and elegance, where valued patrons shone as they showcased the exquisite jewellery that symbolized their unique stories and special moments.
Tanishq’s product supremacy lies in its unmatched craftsmanship, exclusive designs, and commitment to quality, ensuring that it consistently offers the best jewellery pieces that blend traditional artistry with contemporary elegance.Over the years, Tanishq has been a part of many special occasions, showcasing stunning collections that celebrate significant milestones making them a popular choice for many Amdavadi brides. The event displayed the best of Tanishq, featuring its wedding-exclusive collection, Rivaah, which presents ornate wedding jewellery to add a touch of sparkle to one’s big day. From timeless Chikankari work to mesmerizing Picchwai work, and from opulent Zardosi to dazzling Polkis, every piece is handcrafted with intricate details.
The Tales of Tradition range showcased Tanishq’s exquisite craftsmanship with Vilandi Jadau designs crafted in Bikaner, Victorian Polki necklaces adorned with uncut Polkis that blended European elegance with Indian artistry, and regal Rajwada Kundan necklaces narrating tales of regal grandeur. The collection also celebrates the vibrant colors through stunning Meenakari art and mesmerizing inlay work featuring Chalcedony centerpieces.
The Best of Diamonds under three distinct ranges for Ahmedabad was also displayed in the event. The magnificent Ethereal Wonders dazzled with rare stones like aquamarine, tanzanite, pastel tourmalines & rare citrines, elevating it to one of Tanishq’s most exquisite collections. The classic high jewellery line showcased statement pieces with emeralds and sapphires, ensuring an individual to stand out. The Hearts and Arrows line offered perfectly cut diamond solitaires in earrings, rings, and solitaire strings for unmatched brilliance to embellish special moments of Amdavadi customers.
As Tanishq celebrates this significant milestone, the brand is filled with gratitude for the love and trust bestowed by the people of Ahmedabad. The brand’s legacy is built on the foundation of quality, trust, and the enduring relationships formed with customers. From those who have trusted Tanishq for years to esteemed customers across age groups who have consistently put their faith in the brand, each story is a cherished part of its history.
Mr. Ajoy Chawla, CEO, Jewellery division, Titan Company Limited expressed his heartfelt gratitude: “As we celebrate this remarkable milestone of 3,00,342 Amdavadi families who have embraced us, we are filled with gratitude and humility. We are honored to have been a part of your cherished moments, to have adorned your brides, and to have celebrated your milestones. Your trust and loyalty have been the bedrock of our journey, and we are committed to continuing this legacy of trust, craftsmanship, and exquisite jewellery that tells your stories. We are committed to provide unparalleled quality, service, and unforgettable experiences that will forever be etched in your hearts. Thank you, Ahmedabad, for making us a part of your family.”
